Communities - take action for safer roads

Are you a community campaigner or club or society leader? Then register now to take part in Road Safety Week!

HeadingtonRoad safety is a community issue. Dangers such as fast drivers and lack of safe crossing places for pedestrians blight communities across the UK. Road Safety Week is the ideal opportunity for you to get local people together to help put an end to road deaths and injuries in your region by running your own Road Safety Week activities, campaigns or events.

It's easy to take part in Road Safety Week. Last year, many communities ran local campaigns and activities such as local residents in Headington, Oxfordshire (pictured, left), who were joined by Brake mascot Zak the Zebra to highlight the increasing volume of traffic in the area and call for the installation of new crossings.

Join hundreds of other community groups signing up to run a road safety campaign or fundraiser for Brake in Road Safety Week, and we'll stay in touch with you along the way, helping you to run great activities. To get your e-action pack of tips, ideas and downloadable resources to use during the Week, register today!

Share our new interactive resource to spread the 'Drive less, live more' message. 

If you can't run activities during the week but you want to help Brake, please support us by making a secure online donation or call us on 01484 559909 to donate by credit card.

Here are a few ideas for getting involved in Road Safety Week to get you started:

  • Run a campaign against dangerous roads or dangerous road use in your community (which may involve local officials and politicians). Invite local media to attend a campaign launch. Read ideas from our road safety mascot, Zak the Zebra.
  • Send emails to people in your community about Road Safety Week.
  • Promote road safety and Road Safety Week online (e.g. through a community/organisation website or on Facebook and Twitter), with a link to this website.
  • Make a Road Safety Week display for your community, for example in a supermarket, library or shopping centre (view our resources for free and low-cost items you can get from Brake).
  • Run road safety educational initiatives or activities in local schools or clubs.
  • Buy a giant Road Safety Week banner for your community. See this year's designs or contact Michael Bristow on 01484 550500 or This email address is being protected from spambots. You need JavaScript enabled to view it. for more details.
  • Promote road safety in your newsletter and website. Encourage local residents to sign the Brake Pledge .
  • Fundraise for Brake by running a fun event or holding a collection. Find out more about fundraising

Download and share our Road Safety Week marketing flyers to encourage people to register and get involved:

Road Safety Week 2015 marketing flyer - general
Road Safety Week 2015 marketing flyer - families and communities
Road Safety Week 2015 marketing flyer - runners and cyclists

Read about what other communities did in 2015.
Read about what other communities did in 2014.
Read about what other communities did in 2013.