You did it!
Thank you to everyone who helped make Road Safety Week 2018 such a success!
Road Safety Week 2018 took place 19-25 November. Brake encouraged everyone to be Bike Smart to protect those on two wheels.
Over 8,500 educators, community groups, companies and road safety professionals registered to get involved in Road Safety Week 2018. All of them had access to our free online action pack, chock full of guidance, posters, banners, interactive resources, selfie boards, factsheets, and assembly plans and activity sheets for schools.
Activities during the Week had an estimated reach of over 5M people as everyone promoted the ‘Bike Smart’ theme with through activities, events, and social media.
Our 2018 evaluation report will be available soon.
The Road Safety Week launch
On the Monday of RSW, the road outside Brunel Fields Primary School in Bristol was closed to traffic as young children took to their bikes to launch UK RSW in the region.
Children and their families joined residents of Arthur Milton Street for a street play session organised by Brake and Playing Out. The children were helping Brake call for drivers to be ‘Bike Smart’ by slowing down, taking care to look properly at junctions and doing the ‘Dutch reach’ to avoid car dooring.
The street play event helped the children, their families and residents to enjoy cycling without fear of traffic and highlight how street play sessions can create safe, pollution-free spaces within communities so children can play and ride their bikes safely.
To further highlight the importance of being Bike Smart, we paid tribute to people who received life-changing injuries or whose lives were tragically cut short in road crashes. Read their stories.
How you got involved
For more information on what everyone got up to during Road Safety Week 2018, see the links below:
Brake's evaluation report on Road Safety Week 2018 will be published in spring 2019.
It's never too late to let us know about your Road Safety Week events! Please do send us your news and feedback.
For information about what happened in previous years, see our You did it! archive.