Employers! Be at the heart of RSW!
Road Safety Week is an ideal opportunity to promote life-saving messages and show your commitment to road safety to employees and their families, customers, suppliers and your local community. Register to take part now!
If you’d like to learn more about how you can take part, you can listen to a recording of Brake’s free Road Safety Week webinar for employers. The webinar is an opportunity to hear from companies that took part in Road Safety Week 2015, providing you with ideas and tips on running successful activities and communication campaigns in your organisation and community.
Why take part?
Hundreds of employers use the Week to train staff, raise awareness, or partner with local schools, community groups and road safety professionals to promote safer roads. For example, Canter Levin & Berg Solicitors teamed up with Merseyside Fire & Rescue to run an event with pupils at Litherland High School (pictured right), with interactive road safety sessions and a crash-extraction demonstration by the fire service crew.
Many employers use the Week as a springboard to launch year-round road safety programmes. Chris Hughes, risk manager, Balfour Beatty Utility Solutions, says: “Getting involved in Road Safety Week really helps us generate awareness about road safety year-round and get the message across to employees and our community. There are so many ways to take part - we would urge all companies to do so and help make roads safer.”
How to get involved
We are currently developing some brand new resources, but below are a few ideas to get you started. If you register using our online form, you'll receive a free online action pack with lots more advice, ideas and resources linked to this year's theme of the Brake Pledge.